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Crown of Sunshine

Ashley Toole 
Founder of Crown of Sunshine 
How the Natural Journey Began
Natural

Crown of Sunshine was born from the journey of Ashley Toole, a proud young woman from South Jersey whose relationship with her hair has been both challenging and transformative. From childhood, Ashley explored every style and treatment imaginable—hot combs pressed against her edges, perms that burned her scalp—searching for a way to embrace her crown.

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In 2016, everything changed. After experiencing significant hair loss, Ashley made the courageous decision to embrace her natural hair. What began as necessity soon became a lifestyle. Her curls became her identity, her pride, and her joy. She immersed herself in learning how to care for her kinks and coils, nurturing them with patience and love. The transition was not easy, but it was healing. Over time, the rituals of pre-shampoos, hot oil treatments, deep conditioners, masks, and protein therapies became more than maintenance—they became therapy, a way of honoring herself.

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As Ashley’s journey continued, she discovered another challenge: her sensitive skin. Dryness, dark spots, and abrasions revealed that not all skincare products were made with her in mind. That realization sparked a powerful question: “What if I could create products that cared for both my hair and my skin?” A two-in-one solution that would save time, money, and most importantly, provide true nourishment.

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That vision became Crown of Sunshine—a brand dedicated to celebrating and protecting every crown while nurturing the skin beneath it. Our products are lovingly formulated with natural ingredients, designed especially for type 4 hair yet beneficial for all textures. For every skin type, we focus on repair, hydration, and restoration, because we believe your skin is your shrine and deserves to be cherished.

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At Crown of Sunshine, our mission is simple: to help you feel crowned and proud. To nurture your beauty, love your reflection, and revel in the process of self-care.

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Crowned & Proud. Nurture it, love it, and revel in it.

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